About Author

Heather Ward is the Market Research Manager at the Specialty Coffee Association (SCA).

Expanding the Conversation: Specialty Coffee Retail Sentiment Index (RSI)

By HEATHER WARD Let’s focus for a moment on the retailer segment of the industry. Perhaps you can think back to a conversation you have had with a friend at a coffee event. You and your friend both own a coffee shop and the conversation may have gone something like this: Your friend tells you she …

2017 U.S. Specialty Coffee Consumption Trends

By HEATHER WARD Specialty coffee consumption in the U.S. is growing, and this year there has been a significant increase in daily specialty coffee drinkers. Furthermore, over the last 18 years, the number of daily specialty coffee drinkers has consistently increased, strengthening the consumer demand for specialty coffee. Let’s take a closer look at the …